Our Brand our Brand Book

Typography is the backbone of design

Getting it right is paramount.

  • Typefaces. Online

    When technology allows for it, Visby Round CF should be used in any web applications. The default fallback corporate font is Arial Bold, which should be utilised to ensure acceptable degradation when Visby Round CF is unavailable.

  • Typefaces. Print.

    Our Main Typeface is Visby Round CF. This full font family comes in a range of weights to suit a multitude of purposes. It was optimised for print, web, and mobile interfaces, and has excellent legibility characteristics in its letterforms.

  • Typography. Style.

    Text for correspondence and publications should preferably be set in upper and lower-case, and flush left with ragged right. Capitalisation should never be used for body text, but is acceptable for headings.

  • Visby Round CF - Heavy

    Visby Round CF - Heavy

  • Visby Round CF - Extra Light

    Visby Round CF - Extra Light

  • Visby Round CF - Medium

    Visby Round CF - Medium

    Aa Bb Cc 0123

  • Arial - Bold

    Arial - Bold

    Aa Bb Cc 0123